TradesConcreters

Grow a Concreting Business That Pays You ProperlyYou can pour a flawless slab and still end the year with nothing in the bank. That is a business problem.

This is for concreting business owners in Australia and New Zealand who are still on the shovel at 6am and doing quotes at 9pm. Everything here is about the business behind the pour: pricing, systems, crew, marketing and margin.

A painted scene of two concreters walking power floats across a freshly poured slab

The week this is about

Running A Concreting Business Looks Like This.

You price the job, then the concrete moves

You quoted the slab at last season's rate, then the batch plant lifted its price, the pump hire went up, and the job you fought to win now pays less than the labour standing in it. You find out weeks later, when the invoices land.

Every pour still needs you standing in it

Nobody else sets out the formwork, checks the steel and the cover, or calls the finish. Take a week off and the pours stop, so you do not take the week off. The business is a job with more paperwork attached.

The 5am weather call you make alone

Rain on the radar, six blokes rostered, a truck booked that cannot be moved for free, and a client who wants the driveway done before the weekend. You make the call at 5am, on your own, and you wear whatever it costs.

Another year of full diaries and thin margins, and the only things that grow are the hours you put in and the amount of the business that cannot run without you.

A trade business owner working alone at the kitchen table late at night, laptop open and paperwork spread across the table, work boots and tool bag by the door

Worth knowing

Two Things Every Concreter Running A Business Should Know.

In Queensland a QBCC concreting licence is needed once work exceeds $3,300, while in Western Australia no trade licence applies until the $20,000 builder registration threshold.
Source: Queensland Building and Construction Commission, and ABLIS building contractor registration (WA)
Since 1 September 2024, stronger crystalline silica rules apply to cutting, grinding and drilling concrete, and the exposure standard for respirable crystalline silica is 0.05 mg/m3.
Source: Safe Work Australia

Why you get me

I built the coaching company everyone else runs. Then I took it apart.

Most coaching companies work the same way. You enquire, you get a salesperson. You sign up, you get a coach who has never run a trade business.

I know, because I built one. I grew the Academy to 35 staff, a CEO and 15 coaches. It ran without me.

And I hated it. The bigger it got, the further I was from the owners I started it for.

What gets me up in the morning is getting under the hood of a trade business and helping the owner hit their goals in the least time possible.

So I restructured the whole thing.

When you enquire, you speak to me. If you are accepted into the Academy, you work with me. Directly.

And with agentic AI, the results come sooner than most owners can imagine.

Places are limited. I only take on owners who are committed and ready to do the work.

Greg Allan mid-explanation with his hands open, talking to a trade business owner across a desk

Who you will be talking to

I built Response Electricians in Perth into a 30+ staff business with more than 1,950+ five-star reviews.

A general manager runs it day to day. I live in Byron Bay.

I have trained 9,000+ trade business owners across Australia and New Zealand.

What AI actually changes

The old way. The new way.

Illustration: a trade business owner standing over three office staff buried in paperwork at night.
The old way

More customers meant more people doing your computer work, and you paying for all of it.

Illustration: a tradesman shaking hands with a homeowner in her driveway, his phone showing jobs quoted and invoiced.
The new way

You stay with your customers and your team. Agents run the office your way.

The old way

Grow, then hire people to do the computer work.

Every new customer brought more quoting, invoicing, chasing, scheduling and reporting.

So you hired people to do it. Office staff, bookkeepers, admin.

None of it is billable, and every hire costs wages, sick leave and another person to manage.

Profit and time only grew as fast as you could add people.

The new way

Keep the human work. Give everything else to agents.

Your people do what only people can do: looking after customers and leading the team.

Everything else goes to agents that do it your way, instantly, any time it is needed.

No sick leave. No capacity problems. They scale as far as the business does.

So the only people you add are the ones facing your customers and your team.

A human-centred business that runs on systems you build in minutes. Nobody still running the old way can compete with it.

9,000+tradies trained4.9★Google rating4.9★App Store rating

Questions

Concreters Ask Us These.

Do I need a licence to run a concreting business?
It depends where you work. Queensland requires a QBCC concreting licence above $3,300 and New South Wales a general concreting licence above $5,000, while Victoria pulls you into builder registration for footings and slabs over $10,000 and Western Australia starts at $20,000. In New Zealand there is no concreting licence, but residential foundation work is Restricted Building Work needing a Licensed Building Practitioner.
What do I have to pay a concreter I employ?
The Building and Construction General On-site Award MA000020 sets the legal minimum, with the classification level deciding the base rate and allowances for fares, travel, tools and multistorey work stacking on top. Apprentice rates are separate, and rates rise with the Fair Work annual wage review each 1 July. Our hiring training covers pricing that into your jobs.
How do I get off the tools without the pours going wrong?
You write down what only you know: the set out, the steel and cover check, the concrete order, the pour day sequence, the strip and the handover. Then you train a leading hand against it and let them run a job. That is systems and leadership work, which is what the Learning Hub and working with Greg are built to do.
Is business coaching worth it for a concreting business?
It is worth it when the thing holding you back is the business rather than the concrete: pricing that leaves nothing, a diary that depends on one builder, a crew you cannot leave alone. The Academy has trained over 9,000 tradies and holds a 4.9 rating across 123 Google reviews. Have a chat with Greg and judge it yourself, with no obligation.
A painted scene of a trade business owner home before dark, sitting on the tray of his ute while his son runs to meet him

Have a Chat With Greg About Your Business.

An hour with Greg, one on one, about anything in your trade business. By application: if his diary is full, you join his waitlist and he invites you. He only takes owners who are committed.