Full capacity. Waitlist open.

Build a trade business that runs without you.
With someone who already has.

You skip the years of expensive lessons. You start with what already works, on your own numbers. And you get your nights back sooner.

Join the waitlist Get the free app

The Academy is at full capacity. New owners join the waitlist. 4.9 stars from 123 Google reviews.

9,000+tradies trained4.9★Google rating4.9★App Store rating

Why Greg

Why can Greg help you get off the tools?

Because you get advice from an owner whose own trade business already runs without him. Everything you learn has been tested on real jobs, real staff and real cash flow, so you spend your time building what works instead of finding out the hard way. Here is what that means for you.

Built Response Electricians in Perth to 30+ staff and 1,950+ five-star reviews.
So where he takes you is somewhere a real trade business has already been, not theory from a textbook.
A general manager runs it day to day.
So you learn the exact steps to get off the tools from someone who has already taken them.
9,000+ trade business owners trained across Australia and New Zealand.
So whatever is stuck in your business, chances are he has seen it before.
Named National Electrician of the Year in 2017 and 2024.
So the standard your customers notice stays high while the office work comes off you.
Response Electricians was Service Business of the Year four years running.
So the way you look after customers is modelled on an award-winning service business.

Greg Allan on the tools early in his electrical business, working a job in high-visibility workwear — Greg on the tools, years before his business ran without him. You get what took him a decade, without spending the decade.

You do not need to be an electrician, or technical. You need to be ready to change how your business runs.

Greg Allan, founder of Tradies Success Academy

Who you work with

You speak to the owner who has already done it.

He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.

Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.

Greg Allan one on one with a trade business owner, talking across a table

What changes

From running flat out to a business that runs without you.

Illustration: a trade business owner standing over three office staff buried in paperwork at night. — The old way
More customers meant more people doing the computer work, and more wages nobody invoices.

Illustration: a tradesman shaking hands with a homeowner in her driveway, his phone showing jobs quoted and invoiced. — The new way
You stay with your customers and your team. The office stops landing on you.

The old way

More jobs. More paperwork. Less of the owner left.

Most trade businesses grow the same way.
More jobs means more quoting, invoicing, chasing and scheduling.
None of it gets paid for.
So the owner does it at night, after a full day on site.
Or hires an office person to do it.
The office grows. The wages grow. The margin does not.
And the owner is still the one everything waits on.

Where we take you

More work. More profit. More of you left.

The phone rings with the jobs you want, at the price you set.
You grow when you're ready, never faster than the business can carry.
Every job is priced to make money, so the busy months show up in the bank.
The best tradies in your area want to work for you, and they stay.
The chasing, the paperwork and the 9pm admin stop landing on you.
The business runs the day. You pick which parts of it you're in.

Bigger, without the headaches. Getting bigger stops meaning getting busier.

How it works

How do you start working with Greg?

The Academy is at full capacity, so you start by joining the waitlist. Tell Greg where the business is today and where you want to take it. He reads every application himself, and when a place opens he interviews the owners who look like the right fit. The interview is about you: where you want the business to be, the life you want from it and what's in the way. If it's a fit both ways, he'll show you how the Academy would help and what it costs to join.

Step 1

Join the waitlist

Tell Greg where the business is today and where you want to take it. He reads every application himself.

Step 2

Interview with Greg

When a place opens, Greg interviews the owners who look like a fit. It's about you: where you want the business to be, the life you want from it and what's in the way. Then he shows you how the Academy would help and what it costs to join.

Step 3

Take your place

When you're both in, you start straight away, with Greg and the group behind you.

Questions

What owners ask before they join

Who is Greg Allan?

Greg Allan is the founder of Tradies Success Academy and the electrician who built Response Electricians in Perth into a 30+ staff business that a general manager now runs. He was named National Electrician of the Year in 2017 and 2024, and he has trained 9,000+ trade business owners across Australia and New Zealand.

Who will I actually work with?

You work with Greg directly. He is the only coach. He interviews every owner himself, and if you are accepted into the Academy, you keep working with him.

Is this business coaching?

Yes, from an owner who has already done it. Greg works out where you want the business to be and the life you want from it, then takes you there: steady work, a crew worth keeping, every job priced to make money and your time back. Part of that is taking the quoting, invoicing and chasing off you without another wage.

Full capacity

Get your nights back.

The Academy is full because it works, and Greg keeps it small on purpose so every business gets looked at properly, by him. He reads every application himself, interviews the owners who fit and only takes on owners who are building for the right reasons and give back to the group. Join the waitlist and he'll be in touch when a place opens.

Ready? Join the waitlist and Greg will be in touch when a place opens.