By application. Limited places.

Build a trade business that runs without you.
With someone who already has.

You skip the years of expensive lessons. You start with what already works, on your own numbers. And you get your nights back sooner.

Book a session with GregGet the free app

Free, with no obligation. Valued at $750. 4.9 stars from 123 Google reviews.

9,000+tradies trained4.9★Google rating4.9★App Store rating

Why Greg

Why can Greg help you get off the tools?

Because you get advice from an owner whose own trade business already runs without him. Everything you learn has been tested on real jobs, real staff and real cash flow, so you spend your time building what works instead of finding out the hard way. Here is what that means for you.

  • Built Response Electricians in Perth to 30+ staff and 1,950+ five-star reviews.

    So the systems you build are the ones that already grew a real trade business, not theory from a textbook.

  • A general manager runs it day to day.

    So you learn the exact steps to get off the tools from someone who has already taken them.

  • 9,000+ trade business owners trained across Australia and New Zealand.

    So whatever is stuck in your business, chances are he has seen it before.

  • Named National Electrician of the Year in 2017 and 2024.

    So the standard your customers notice stays high while the office work comes off you.

  • Response Electricians was Service Business of the Year four years running.

    So the way you look after customers is modelled on an award-winning service business.

Greg Allan on the tools early in his electrical business, working a job in high-visibility workwear
Greg on the tools, years before his business ran without him. You get what took him a decade, without spending the decade.

You do not need to be an electrician, or technical. You need to be ready to change how your business runs.

Greg Allan, founder of Tradies Success Academy

Who you work with

You speak to the owner who has already done it.

He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.

Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.

Greg Allan one on one with a trade business owner, talking across a table

What has changed

The old way. The Agent Office.

Illustration: a trade business owner standing over three office staff buried in paperwork at night.
The old way

More customers meant more people doing the computer work, and more wages nobody invoices.

Illustration: a tradesman shaking hands with a homeowner in her driveway, his phone showing jobs quoted and invoiced.
The new way

You stay with your customers and your team. Agents run the office your way.

The old way

More jobs. More paperwork. Less of the owner left.

  • Most trade businesses grow the same way.
  • More jobs means more quoting, invoicing, chasing and scheduling.
  • None of it gets paid for.
  • So the owner does it at night, after a full day on site.
  • Or hires an office person to do it.
  • The office grows. The wages grow. The margin does not.
  • And the owner is still the one everything waits on.

The new way

Meet the Agent Office.

  • An agent is software that does a job the way you would do it.
  • Your prices. Your wording. Your rules.
  • It writes the quote while you are still on site.
  • It sends the invoice the moment the job is done, and chases it until it is paid.
  • No sick days. No capacity limit. No extra wage.
  • Your people stay on what people do best: your customers and your crew.

You only add people who face customers and lead the crew. Everything else, the Agent Office handles.

See what the Agent Office would take off your week.

How it works

How do you start working with Greg?

You start by booking a session with Greg. You answer a few quick questions about your business, then Greg goes through your numbers with you and shows you which job the Agent Office would take off your week first. If it is a fit, you are invited into the Academy. If not, you still leave knowing where to start.

Step 1

Tell Greg about the business

A few quick questions so the session is spent on your numbers, not on small talk.

Step 2

Have your session with Greg

Greg goes under the hood with you and shows you what the Agent Office would take off your week first.

Step 3

Decide what happens next

If it is a fit, Greg invites you into the Academy. If not, you still leave knowing where to start.

Questions

What owners ask before they book

Who is Greg Allan?
Greg Allan is the founder of Tradies Success Academy and the electrician who built Response Electricians in Perth into a 30+ staff business that a general manager now runs. He was named National Electrician of the Year in 2017 and 2024, and he has trained 9,000+ trade business owners across Australia and New Zealand.
Who will I actually work with?
You work with Greg directly. He is the only coach. Your session is with Greg, and if you are accepted into the Academy, you keep working with him.
Is this business coaching?
Yes, but not the kind most trade owners have tried. Most coaching gives you advice and leaves all the work with you. With Greg, you learn to hand the unbillable office work, the quoting, invoicing and chasing, to the Agent Office, and to build systems your team runs without you.

By application

Get your nights back.

Places are limited. Greg is the only coach, so he only takes owners who are ready to do the work. If his diary is full, you go on his waitlist.

Ready? Book a session with Greg and find out what your week could look like.

Book a session with GregGet the free app

P.S. It costs nothing. No card. No obligation to join. You still leave knowing the first job worth handing to an agent. And because Greg is the only coach, when his diary fills, the next owners go on the waitlist.