Learning Hub · By application
Know what to charge, who to hire and where the money goes.Before the guessing costs you another year.
Every job priced to make money, a crew worth keeping and a business that doesn't need you on the tools. It's all worked out inside a real trade business with 30+ staff and 1,950+ five-star reviews. Start with the problem that's costing you.
By application. $199/month + GST. Cancel anytime.
Why Greg
You speak to the owner who has already done it.
Greg built Response Electricians in Perth into a 30+ staff business with 1,950+ five-star reviews. A general manager runs it.
He has trained 9,000+ trade business owners across Australia and New Zealand.
He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.
Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.
The Academy is full because it works, and Greg keeps it small on purpose so every business gets looked at properly, by him. He reads every application himself, interviews the owners who fit and only takes on owners who are building for the right reasons and give back to the group. Join the waitlist and he'll be in touch when a place opens.
More customers meant more people doing the computer work, and more wages nobody invoices.
You stay with your customers and your team. The office stops landing on you.
The old way
More jobs. More paperwork. Less of the owner left.
Most trade businesses grow the same way.
More jobs means more quoting, invoicing, chasing and scheduling.
None of it gets paid for.
So the owner does it at night, after a full day on site.
Or hires an office person to do it.
The office grows. The wages grow. The margin does not.
And the owner is still the one everything waits on.
Where we take you
More work. More profit. More of you left.
The phone rings with the jobs you want, at the price you set.
You grow when you're ready, never faster than the business can carry.
Every job is priced to make money, so the busy months show up in the bank.
The best tradies in your area want to work for you, and they stay.
The chasing, the paperwork and the 9pm admin stop landing on you.
The business runs the day. You pick which parts of it you're in.
Bigger, without the headaches. Getting bigger stops meaning getting busier.
The gap
Nobody ever taught you this half.
You are excellent at the work. Pricing, hiring, cash flow and systems were never part of the apprenticeship, so most owners guess at them for years and pay for the guessing.
Course library
Start with the problem that's costing you
Pick the thing that's costing you money or time right now. Every answer in here was worked out inside a real trade business before it became a lesson.
Free lessons · 75 published
Read the answer. Then watch the training.
Every one of these is a real question from inside a trade business, answered in full and for free, from the lesson it was taught in. The training itself sits in the Tradies App.
Know your numbers
15 lessonsRead the topic
How do you forecast time and money in your trade business?
Training: Forecasting the Future: Why Time and Money Matter
Business Mindset Series17 min
How do you measure and improve operational efficiency in your trade business?
Training: Operational Efficiency & Why You Should Care
Business Mindset Series14 min
How do you track labour and material efficiency on trade jobs?
Lesson 3: Tracking & Reporting: Labour & Material Efficiency
Profitable Job Management Masterclass24 min
How can small percentage changes boost trade business profit?
The 5% Factor Tool - Maximising Business Profitability
Business Financials Masterclass6 min
How do you calculate your true cost of operations as a trade business?
Cost of Operations - Guide
Business Financials Masterclass16 min
Why can't a sole trader make profit working five hours billable a day?
Training: Reverse Engineering Success: Why You Need a Plan
Business Mindset Series24 min
How do financial metrics reveal if your trade business is actually profitable?
Lesson: Understanding Financial Metrics - Measure What Matters
Understanding Financial Metrics65 min
How does low efficiency silently double your real hourly cost?
Lesson: Efficiency Dynamics: Turning Time Into Profit
Efficiency Dynamics: Turning Time Into Profit108 min
How do billable hours, hours on site, and hours worked differ?
Onsite Profit Maximisation Efficiency
Profitable Job Management Masterclass44 min
How do small pricing and efficiency changes affect trade business profitability?
Lesson 4: Data-Driven Success, Profitable Decision Making
Business Financials Masterclass51 min
How do you stop non-billable tasks draining profit on jobs?
Lesson: Understanding Profitable Job & Project Management
Profitable Job Management Masterclass29 min
How do you manage billable hours in a growing trade business?
Managing Billable Hours in a Growing Business with Chantel & Jack
Tradies Success Podcast28 min
Why does going over on labour wipe out all your profit?
Training: How Members Make Millions & Others Get Stuck
Business Mindset Series22 min
How does hiring staff change your cost of operations?
As your business changes, so does your cost of ops 📈
Tradies Success Podcast9 min
What financial reports does a trade business need to read?
Basic Accounting
New Business Starter13 min
How do you maximise the value of every job on site?
Maximising Value On Site
Profitable Job Management Masterclass24 min
How do you quote jobs to win more and lose less?
Lesson: Quoting Right- Avoid Pitfalls, Boost Profits
Profitable Pricing Masterclass44 min
How do you stop clients comparing your hourly rate to competitors?
Training: Shopping List Pricing System
Profitable Pricing Masterclass13 min
How do you incentivise tradies to sell on the job?
Implementation: Implementation Snippet (30-50mins)
Build Up Your Client Base42 min
How do you make a quote stand out and convert?
Lesson: Quoting That Converts Workshop
Quoting that Converts82 min
How do you use a quote checker to find the real cost of a job?
Cost of Operations - Using the Quote Checker
Business Financials Masterclass8 min
What is the shopping list pricing system for tradies?
Training: More Shopping List Pricing System
Profitable Pricing Masterclass79 min
How do you review your pricing to protect profit margins?
Lesson 4: Optimise Your Pricing - Systems For Lasting Success
Profitable Pricing Masterclass28 min
How do you price your trade business to actually make profit?
Training: Profitable Pricing Overview
Profitable Pricing Masterclass9 min
How do you build a pricing system that runs without you?
Pricing & Quoting for Profit
New Business Starter30 min
How do you set prices that are profitable, not just competitive?
Lesson 1: Pricing Fundamentals - Key Elements for Profit
Profitable Pricing Masterclass49 min
Which business structure is right for my trade business?
Choosing the Right Business Structure
New Business Starter25 min
How do you avoid a cash flow crisis in January?
Set yourself up for success in December and January
Tradies Success Podcast10 min
How do you manage cash flow in a trade business?
Lesson 1 - Business Financials Made Easy: Rock-Solid Foundation
Business Financials Masterclass29 min
How does ownership structure affect your investment returns?
Lesson: Making Your Money Work for You
Profit & Freedom Masterclass26 min
How do you set up a cash flow system for your personal finances?
Lesson: Cash Flow on Autopilot & Debt That Works for You
Profit & Freedom Masterclass21 min
How do you stop spending deposits before the job starts?
Bailey McKeown-Unicomb: How To Become A Cashflow King In Your Trade Business
Tradies Success Podcast43 min
How do you interview job candidates like a pro?
Lesson: Interview Like a Pro
The Hiring Toolkit Masterclass16 min
What are the biggest hiring mistakes trade business owners make?
Training: Hiring Right: Why 21 Mistakes Taught Me the Way
Business Mindset Series20 min
How do you avoid hiring a brilliant jerk who damages your team?
Implementation: Attract and Spot Talent
The Hiring Toolkit Masterclass21 min
How do you write a trade job ad that stands out?
Attracting staff through optimised job ads
Tradies Success Podcast8 min
How do you interview trade job candidates to reveal real experience?
Implementation: Interview Like a Pro
The Hiring Toolkit Masterclass44 min
How do you scale a trade business from sole trader to full team?
The Scaling Pathway
New Business Starter15 min
What are the first three hires that free a trade business owner?
Unlock Your Time Workshop
Unlock Your Time Workshop77 min
Why does a sole trader's revenue keep hitting a ceiling?
Understanding the Foundation Pathway
Lv1 Foundation Pathway38 min
Why is not hiring more tradies holding your business back?
Beau Christie: Why NOT Hiring Is Holding You Back!
Tradies Success Podcast34 min
What is the multiplier effect of hiring your first tradie?
Training: The Multiplier Effect
Business Mindset Series13 min
Why should trade business owners hire before they feel ready?
The Undisclosed Power of Hiring 😳
Tradies Success Podcast9 min
Why does hiring your first tradie create chaos after initial growth?
Training: Welcome to Growth Phase
Lv2 Growth Pathway6 min
How do tradies stop the feast and famine cycle in their business?
Welcome to the Foundation Phase
Lv1 Foundation Pathway4 min
How do you set up workflows to find hidden gaps in your business?
Lesson 4: Setting Up Workflows for Business Operations
Admin Systems for Tradies50 min
What happens when you scale a trade business without systems?
Adam Taylor : Building Unbreakable Business Boundaries
Tradies Success Podcast47 min
How do you onboard a new tradie employee the right way?
Lesson: Make the Call and Set Them Up Right
The Hiring Toolkit Masterclass41 min
How do you build a business that runs without you?
Brett & Lauren: Reflecting on business growth in 2023
Tradies Success Podcast15 min
How do you track where your admin team's time is actually going?
Lesson 2: Department Tracker: Managing Admin Productivity
Admin Systems for Tradies31 min
How do you turn staff into problem solvers instead of order takers?
Lesson: Create Problem-Solving Teams
Stop Solving Everything: Problem-Solving Teams52 min
How do you build a levelling system for your trade team?
Training: Building Your Dream Team: Why People Are Your Power
Business Mindset Series16 min
How do you set up a balanced scorecard for trade staff pay?
Implementation: Set Them up Right
The Hiring Toolkit Masterclass14 min
How do you define your target customer to attract better leads?
Training: Marketing that Sells: Why Strategy Wins the Game
Business Mindset Series17 min
How do you get leads from organic social media without paid ads?
Lesson: Organic Social Media Lead Gen
Build Up Your Client Base32 min
How do you build a referral network with other tradies?
Implementation: Your Network
Build Up Your Client Base27 min
How do you get leads quickly when work dries up?
Lesson: SOS Leads
SOS Leads20 min
How do you use story-based selling to win more trade jobs?
Training: The Power of Story Based Selling
Business Mindset Series10 min
Why does being busy on the tools kill future work?
Learning: Vision & Goal Setting Workshop
Vision & Goal Setting with Greg Workshop48 min
How do Google Ads work for trade businesses?
Lesson 2 : Fast-Track Your Leads - Paid Ads That Work
Digital Marketing For Tradies Masterclass27 min
How do you win high-value commercial clients for your trade business?
Business to Business Sales Overview
Business Sales Masterclass32 min
How do you create a capability statement for your trade business?
Capability Statement / Sales Brochure
Business Sales Masterclass29 min
How do you match marketing channels to your customer journey?
Lesson 4: Long-Term Growth & Reputation Management
Digital Marketing For Tradies Masterclass57 min
How do tradie referral networks generate a continuous flow of leads?
Lesson: Tap into Your Network of Tradies
Build Up Your Client Base34 min
How do you automate Google review requests for your trade business?
Implementation: Profile-Optimisation
Build Up Your Client Base35 min
How do you build a consistent sales and marketing activity plan?
Workshop Recording & Resource
Build Your Sales & Marketing Action Plan74 min
How has consumer behaviour changed and what does it mean for tradies?
Today's Consumer Behavior 🙋♂️ What has changed in consumer purchasing behaviour in the past months?
Tradies Success Podcast26 min
How do you set up a simple B2B CRM for your trade business?
STEP 1: Create your CRM
Business Sales Masterclass43 min
How do you use customer service to upsell in a trade business?
Lesson: Customer Service and Upselling
Elite Tradie Masterclass24 min
How do you prepare for and nail B2B sales meetings?
STEP 5: B2B Success - Nailing Meetings & Drop-Ins
Business Sales Masterclass34 min
How do I use AI to find business contact details for sales prospecting?
Using AI to Find Business Contact Details / Data Scrape
Business Sales Masterclass6 min
The owner's job
4 lessonsRead the topic
What three things should trade business owners focus on to grow in 2024?
3 Things To Focus On So You Can Kick Off 2024 With a BANG 💥
Tradies Success Podcast10 min
What is the hidden cost of going back on the tools?
Training: Understanding Your Growth Pathway for Expansion
Lv3 Expansion Pathway35 min
How do purpose and mindset help a trade business grow?
Purpose & Mindset
New Business Starter20 min
Why do trade business owners stop sales and marketing as they grow?
Training: Understanding The Growth Phase
Lv2 Growth Pathway38 min
What it gives you
The answer, the night you need it.
A quote you're not sure of, a hire that isn't working, a month where the money doesn't add up: the answer's already in there. Everything's open from day one, nothing drip-fed.
Content is structured around four growth phases, Foundation, Growth, Expansion and Scale, so you know exactly what to work on based on where your business sits right now.
Every lesson is something you can use on your business the same day. Not theory. Not motivation. Fewer guesses, fewer expensive mistakes, and more of the busy months showing up in the bank.
$199/month + GST. Cancel anytime. No lock-in.
What you get
- The answer to whatever's costing you money right now
- A clear next step for where your business sits (Foundation to Scale)
- Every masterclass included
- Downloadable templates and tools
- All 62 courses (567 lessons), with new ones added monthly
- Watch on any device, track your progress
- No lock-in contract
Built in a real trade business
Learned the hard way, so you don't have to.
Every course started as a system inside Response Electricians: 30+ staff, 1,950+ five-star Google reviews, premium pricing, and a business that operates without the owner on the tools.
This is not advice from someone who read a textbook. Every pricing model, hiring framework, marketing system and operations workflow was tested with real revenue, real staff and real customers before it became a lesson.
30+
Team members
1,950+
Five-star reviews
9,000+
Owners trained
Premium
Pricing model
62 courses is a lot. Join the waitlist and when we talk, I'll tell you which three you actually need.
Member results
Where owners have got to.
“We were thinking of shutting down the business. Now I am spending more time with the kids, getting to footy matches. We are not going anywhere.”
Business saved. Family time back.
Sam · Air Conditioning, NSW
“I have gone from having no systems, no structure, no idea how to lead, to now having that time back. We have doubled our revenue year on year.”
2x revenue year on year
Bailey · Engineering, VIC
“I work four days a week and about four to five hours a day. By choice. Without the Academy, there is no way I would be doing that right now.”
4-day weeks by choice
Jay · Carpentry & Electrical, VIC
“We have grown to winning $100K to $600K projects. However much effort you put into the Academy you will get back.”
Winning $100K to $600K projects
Tybias · Electrical, SA
“I was working 16-hour days for 2 years. A real struggle. Since then we have managed to turn it around completely.”
16-hour days turned around
Jay · Gutter Cleaning & Roofing, VIC
“I have stopped running around putting out fires. I have got a plan, the support to follow it, and I am finally making time to pick my kids up from school.”
Systems running, school pickup daily
John · Electrical, WA
Simple pricing
Everything. $199/month.
Learning Hub Unlimited
$199/month + GST
No lock-in · Cancel anytime
- The answer to whatever's costing you money right now
- A clear next step for where your business sits (Foundation to Scale)
- Every masterclass included
- Downloadable templates and tools
- All 62 courses (567 lessons), with new ones added monthly
- Watch on any device, track your progress
Already a Tradie Teams or Freedom Fighter member? You have full Learning Hub access included. Log in to the Tradies App to start learning.
Questions
Frequently asked questions
What is included in Learning Hub Unlimited?
Are the masterclasses included?
Is the content relevant to my trade?
How is this different from YouTube or free content?
What if I am already a Tradie Teams or Freedom Fighter member?
How do I get access?
Can I cancel anytime?
Do I get access to the community?
The room
Owners who stopped guessing
Every owner in this room stopped guessing at the business half. You'd be in good company.
Stop guessing. Start knowing.
Know what to charge, who to hire and where the money goes, with every answer worked out in a real trade business. $199/month + GST, by application. The Academy's full, so join the waitlist.