TradesSolar InstallersCoaching
Solar Business CoachingNobody in your crew can tell you whether the price is right. Greg Allan can.
Coaching for solar business owners who are making the calls alone. Whether to take the commercial job, whether to put on another installer, whether to walk away from a lead source that has stopped paying. You work with Greg Allan, who built his own trade business.

The week this is about
Sound Like Your Solar Business?
Every decision lands on you and nobody else
Do you chase the battery work now the federal rebate is driving it, or stay with straight PV? Do you hire another installer or keep subbing? You put the question to your partner at dinner and they cannot answer it either, because nobody around you runs a solar business.
You are busy and still not sure you are winning
The diary is full, the crew is out, the phone rings. Then the BAS lands and the number in the account does not match how hard the last quarter felt. Nobody has ever sat down with your figures and told you honestly what they say.
The advice you get is from people outside the trade
Your accountant tells you to reduce costs, a marketing agency tells you to spend more, and neither of them has ever stood on a roof in February or waited on a network approval that would not come. Generic business advice does not survive contact with a solar job.
Every big call you get wrong alone costs a year, and you will not know which ones they were until you are looking back at them.

Coaching
Here Is What We Do About It.
You work with Greg Allan, directly. He built his own trade business and loves getting under the hood of yours: the numbers, the crew, the pipeline, the decisions you are making alone. Places are limited, and he only takes owners who are committed and willing to learn something new. It starts with a chat.
How it works
Three Steps, Starting Tonight.
Have a chat with Greg
Talk to Greg about anything in your trade business. If he has time you book in. If not, you join his waitlist and he invites you when a place opens.
Get accepted
Places are limited. Greg only takes owners who are committed, disciplined and willing to learn something new.
Work the plan on a cadence
Not a pep talk. A plan with numbers against it, worked with Greg on a fixed rhythm, and he notices when you quietly stop doing it.
Why you get me
I built the coaching company everyone else runs. Then I took it apart.
Most coaching companies work the same way. You enquire, you get a salesperson. You sign up, you get a coach who has never run a trade business.
I know, because I built one. I grew the Academy to 35 staff, a CEO and 15 coaches. It ran without me.
And I hated it. The bigger it got, the further I was from the owners I started it for.
What gets me up in the morning is getting under the hood of a trade business and helping the owner hit their goals in the least time possible.
So I restructured the whole thing.
When you enquire, you speak to me. If you are accepted into the Academy, you work with me. Directly.
And with agentic AI, the results come sooner than most owners can imagine.
Places are limited. I only take on owners who are committed and ready to do the work.

Who you will be talking to
I built Response Electricians in Perth into a 30+ staff business with more than 1,950+ five-star reviews.
A general manager runs it day to day. I live in Byron Bay.
I have trained 9,000+ trade business owners across Australia and New Zealand.
What AI actually changes
The old way. The new way.

More customers meant more people doing your computer work, and you paying for all of it.

You stay with your customers and your team. Agents run the office your way.
The old way
Grow, then hire people to do the computer work.
Every new customer brought more quoting, invoicing, chasing, scheduling and reporting.
So you hired people to do it. Office staff, bookkeepers, admin.
None of it is billable, and every hire costs wages, sick leave and another person to manage.
Profit and time only grew as fast as you could add people.
The new way
Keep the human work. Give everything else to agents.
Your people do what only people can do: looking after customers and leading the team.
Everything else goes to agents that do it your way, instantly, any time it is needed.
No sick leave. No capacity problems. They scale as far as the business does.
So the only people you add are the ones facing your customers and your team.
A human-centred business that runs on systems you build in minutes. Nobody still running the old way can compete with it.
What changes
What Solar Installer Business Coaching Actually Changes.
Three things solar business owners walk away able to do.
Decide on battery, commercial or residential work with someone who has run the numbers
Read your own profit and loss and know which jobs actually paid
Get a straight answer on hiring, firing and pricing within the week




Questions
Solar Business Coaching, Answered.
Will Greg understand solar, or just business in general?
I am on site all day. How does this fit around installs?
Who will I actually be working with?
Solar Installers
The Other Ways We Help Solar Installers.
Solar Business Training
Structured training that turns what solar installers know on the tools into a business that runs properly.
SystemsSolar Business Systems
The documented process that lets the work happen properly when solar installers are not standing there.
The free appSolar Business App
Lessons, tools and a room full of other owners, free for solar installers with an active ABN.
Marketing and leadsSolar Business Marketing
How solar installers get the phone ringing with the jobs worth having, not just the cheap ones.
Pricing and profitSolar Business Pricing
The number solar installers should actually be charging, worked out properly rather than guessed.
Hiring and teamSolar Business Hiring
How solar installers build a crew that does it right without being watched.

Have a Chat With Greg About Your Business.
An hour with Greg, one on one, about anything in your trade business. By application: if his diary is full, you join his waitlist and he invites you. He only takes owners who are committed.