TradesLandscapersPricing and profit
Landscaper Business PricingBusy all spring, flat out all summer, and the bank account never shows it.
Pricing for landscaping business owners. How to build a charge-out rate that carries award labour, on-costs, machine hire, materials and green waste fees, and how to quote a sloping block or a design and construct build without eating the difference yourself.
The week this is about
Sound Like Your Landscaping Business?
You price off what the bloke down the road charges
You heard a number at the supplier and worked backwards from it. Nobody checked whether that rate covers the award, super, workers comp, the ute, the trailer, the excavator payment and the tip fees. So you match a price you cannot afford.
The sloping block kills the quote every time
Flat block rates do not survive a fall, poor access, or wheeling everything down a side path. You know it before you start, quote it like a flat block anyway because the client compared you to someone who did, and then absorb the extra days.
Nobody knows which jobs actually make money
The paving might carry the business and the maintenance round might be losing on fuel and tip fees, or the other way around. Without a per job margin you cannot tell, so you keep saying yes to everything and hoping the year comes out ahead.
Underpricing does not show up as a loss, it shows up as a landscaper working every weekend to stay level and calling it a busy year.
Pricing and profit
Here Is What We Do About It.
The Profitable Pricing Masterclass shows you how to build a charge-out rate from your real costs, and the Profit & Freedom Masterclass connects it to what the business pays you. Pricing training in the Learning Hub goes deeper, and coaching sits with you on your actual quotes until you can hold the price.
Free tool, no sign-up
Charge-out rate calculator
Put in what labour costs you, how many hours you can actually invoice and what the business spends, and it builds the rate that covers all of it and leaves a margin. It runs in your browser and nothing you type is sent anywhere.
Work out your rateHow it works
Three Steps, Starting Tonight.
Work out what an hour really costs you
Not the wage. The wage plus the ute, the insurance, the phone, the unbilled hours and the time you spend quoting. Most owners have never put that number on paper.
Price off the number, not off the last bloke
The Profitable Pricing Masterclass takes you through building a rate that carries your overheads and a margin, so you stop pricing against whoever is cheapest this month.
Hold the price and watch what happens
The Profit and Freedom Masterclass covers the part nobody warns you about: what to do when someone pushes back, and why losing the wrong job is a win.
What changes
What Landscaping Business Pricing Actually Changes.
Three things landscaping business owners walk away able to do.
Calculate a charge-out rate that covers award labour, on-costs, plant and overheads.
Load a quote properly for fall, access and site conditions before you send it.
See the margin on each job type and drop the work that loses money.
Questions
Landscaper Business Pricing, Answered.
How do I work out my landscaping charge-out rate?
Should I quote landscaping per hour, per square metre or per job?
How much deposit can I ask for on a landscaping contract?
Landscapers
The Other Ways We Help Landscapers.
Landscaper Business Training
Structured training that turns what landscapers know on the tools into a business that runs properly.
CoachingLandscaper Business Coaching
A coach who has run a trade business, in your corner, holding landscapers to the plan.
SystemsLandscaper Business Systems
The documented process that lets the work happen properly when landscapers are not standing there.
The free appLandscaper Business App
Lessons, tools and a room full of other owners, free for landscapers with an active ABN.
Marketing and leadsLandscaper Business Marketing
How landscapers get the phone ringing with the jobs worth having, not just the cheap ones.
Hiring and teamLandscaper Business Hiring
How landscapers build a crew that does it right without being watched.
Start Tonight, For Nothing.
The Crew, daily Q&A, starter courses and your complimentary coaching session. Free with an active ABN. No card, no trial clock.
Turning over $20k a month or more? Thirty minutes, one on one with a trade business coach, on what is capping the business and what to fix first.