TradesLandscapersCoaching

Landscaper Business CoachingNobody to ring when the retaining wall job goes sideways and the client stops answering.

Landscaping business coaching for owners who are making the calls alone. Whether to take the big design and construct job, when to put a crew on, what to do when a build blows out. You work with Greg Allan, who built his own trade business. Not a template.

A painted scene of a landscaping crew screeding a bed of sand along a rail, stacked pavers waiting beside them

The week this is about

Sound Like Your Landscaping Business?

You make every call alone, in the ute

Take the pool surround or three courtyards. Put the leading hand on wages or keep subbing. Chase the builder who has not paid or keep the relationship. You decide all of it between sites, with nobody who has done it before to check you.

The advice you get is from people who mow

Your mates in the trade are guessing the same as you. Your accountant sees the year after it happened. The supplier rep wants a bigger order. None of them can tell you whether that quote should have been priced higher, or by how much.

You keep solving the same problem every year

Winter comes, the builds stop, you panic and take cheap work. Spring comes, you are overloaded and drop the ball on quotes. You have run this loop for years and never had anyone hold you to fixing it before the season turns.

Ten years in, you can build anything on a block and still cannot tell anyone what your business is worth or when it stops needing you on site.

A trade business owner working alone at the kitchen table late at night, laptop open and paperwork spread across the table, work boots and tool bag by the door

Coaching

Here Is What We Do About It.

You work with Greg Allan, directly. He built his own trade business and loves getting under the hood of yours: the numbers, the crew, the pipeline, the decisions you are making alone. Places are limited, and he only takes owners who are committed and willing to learn something new. It starts with a chat.

How it works

Three Steps, Starting Tonight.

Step 1

Have a chat with Greg

Talk to Greg about anything in your trade business. If he has time you book in. If not, you join his waitlist and he invites you when a place opens.

Step 2

Get accepted

Places are limited. Greg only takes owners who are committed, disciplined and willing to learn something new.

Step 3

Work the plan on a cadence

Not a pep talk. A plan with numbers against it, worked with Greg on a fixed rhythm, and he notices when you quietly stop doing it.

Why you get me

I built the coaching company everyone else runs. Then I took it apart.

Most coaching companies work the same way. You enquire, you get a salesperson. You sign up, you get a coach who has never run a trade business.

I know, because I built one. I grew the Academy to 35 staff, a CEO and 15 coaches. It ran without me.

And I hated it. The bigger it got, the further I was from the owners I started it for.

What gets me up in the morning is getting under the hood of a trade business and helping the owner hit their goals in the least time possible.

So I restructured the whole thing.

When you enquire, you speak to me. If you are accepted into the Academy, you work with me. Directly.

And with agentic AI, the results come sooner than most owners can imagine.

Places are limited. I only take on owners who are committed and ready to do the work.

Greg Allan mid-explanation with his hands open, talking to a trade business owner across a desk

Who you will be talking to

I built Response Electricians in Perth into a 30+ staff business with more than 1,950+ five-star reviews.

A general manager runs it day to day. I live in Byron Bay.

I have trained 9,000+ trade business owners across Australia and New Zealand.

What AI actually changes

The old way. The new way.

Illustration: a trade business owner standing over three office staff buried in paperwork at night.
The old way

More customers meant more people doing your computer work, and you paying for all of it.

Illustration: a tradesman shaking hands with a homeowner in her driveway, his phone showing jobs quoted and invoiced.
The new way

You stay with your customers and your team. Agents run the office your way.

The old way

Grow, then hire people to do the computer work.

Every new customer brought more quoting, invoicing, chasing, scheduling and reporting.

So you hired people to do it. Office staff, bookkeepers, admin.

None of it is billable, and every hire costs wages, sick leave and another person to manage.

Profit and time only grew as fast as you could add people.

The new way

Keep the human work. Give everything else to agents.

Your people do what only people can do: looking after customers and leading the team.

Everything else goes to agents that do it your way, instantly, any time it is needed.

No sick leave. No capacity problems. They scale as far as the business does.

So the only people you add are the ones facing your customers and your team.

A human-centred business that runs on systems you build in minutes. Nobody still running the old way can compete with it.

What changes

What Landscaping Business Coaching Actually Changes.

Three things landscaping business owners walk away able to do.

Decide which landscaping jobs to chase and which to turn down, with the numbers to back it.

Walk into a client meeting on a big build knowing your price and holding it.

Set a quarter's plan for the crew and be held to it before the season turns.

A trade business owner watching his child play sport on a Saturday morning, coffee in hand and phone face down
Nights and weekends back
A trade business owner and his partner in the kitchen looking at a tablet showing the numbers going up
Work that actually pays
A trade business owner shaking hands with a new apprentice in the work yard
A good hire who stays
A trade business owner standing calmly in the yard while his crew load two utes behind him
Out of the middle of everything
9,000+tradies trained4.9★Google rating4.9★App Store rating

Questions

Landscaper Business Coaching, Answered.

Who will I actually be working with?
Greg Allan. Most coaching companies hand you a salesperson, then a coach who has never run a trade business. Here, when you enquire you speak to Greg, and if you are accepted you work with Greg. Places are limited, so he takes owners who are committed and ready to do the work.
Will Greg understand landscaping, or just business in general?
Greg built his own trade business. He will not tell you how to set a paver, and he does not need to. He works the parts that sink landscaping businesses: quoting a variable site, seasonal cash, crew cost under the award, and the jump from mow rounds to build work.
What happens when I have a chat with Greg?
You talk with Greg about your landscaping business: where the money is going, what is holding you on the tools, and what to do next. He will also talk openly about how the Academy's training, programmes and tools help owners like you. There is no cost and no obligation to buy anything.
A painted scene of a trade business owner home before dark, sitting on the tray of his ute while his son runs to meet him

Have a Chat With Greg About Your Business.

An hour with Greg, one on one, about anything in your trade business. By application: if his diary is full, you join his waitlist and he invites you. He only takes owners who are committed.