TradesPaintersCoaching

Painter Business CoachNobody on site can tell you whether to take the builder's rate. You decide alone, every time.

Painting business coaching for owners who are making every call on their own: whether to take on volume new build work, whether to put on another painter, whether to hold the price. You work with Greg Allan, who has faced the same decisions in his own business.

A painted scene of a painter in whites on a step ladder, cutting in the verandah of a Victorian terrace with iron lacework above him

The week this is about

Sound Like Your Painting Business?

You are the only one who decides anything

The builder wants a single per house rate for the whole estate, take it or leave it. Say yes and you fill the calendar at a margin you cannot check. Say no and you watch another painter fill it instead. There is nobody to test the decision with.

The problem painter you keep not dealing with

He is slow, his cutting in needs a second pass, and you go back after hours to fix it. You have not had the conversation because you cannot afford to lose a body before the handover. So it runs another six months.

Your partner is the only sounding board

At the kitchen table you talk through whether to buy the second van, whether the estimate stacks up, whether to keep chasing the builder who pays late. They love you, but they have never quoted a repaint or run a crew in the rain.

Decisions made alone get made late, and the price of a late decision in a painting business is a season you cannot get back.

A trade business owner working alone at the kitchen table late at night, laptop open and paperwork spread across the table, work boots and tool bag by the door

Data First Coaching

The Painter Business Coach Who Starts From Your Data.

Data First Coaching is the trade business coaching method created by Greg Allan, founder of Tradies Success Academy. Before any advice is given, the Trade Business Intelligence Agent reads the owner's own job management and finance data, so the coaching starts from what the numbers show this week, not from what the owner can remember or explain. It finds the root cause of a problem, then puts in the system that fixes it.

How most coaching works

Most coaching for painters starts with the owner explaining the business.

  • The first hours go on the owner describing the painting business to a coach: the jobs, the crew, the customers, the money.
  • The picture is out of date within weeks, because the numbers move every week.
  • So the advice treats what the owner happened to notice, which is usually a symptom.
  • Too often it comes from someone who has never run a painting business, or any trade business at all.
  • The owner pays for the explaining, then pays again when the advice does not fit.

Data First Coaching

Data first starts from your painting business's numbers, not your memory.

  • The Trade Business Intelligence Agent reads your job management and finance systems first.
  • It sees your quotes, jobs, time on site and money as they are this week, the way painters actually make and lose it.
  • It finds where the problem actually starts, not where it shows up.
  • You put in the system that fixes it at the root, and the data shows whether it worked.

Which of these is the root cause in your painting business?

  • You are the only one who decides anything
  • The problem painter you keep not dealing with
  • Your partner is the only sounding board

Usually one of them is causing the others. Data first means your own numbers answer that before anybody guesses, so the fix goes where the problem starts.

Typical coaching against Data First Coaching
Typical coachingData First Coaching
Where it startsYou explain the businessYour own job and finance data
How current it isAs at the last meetingUpdated as your numbers change each week
What it fixesThe symptom you noticedThe root cause the data shows
Who coaches youOften someone who has never run a trade businessGreg Allan, who built a trade business a general manager now runs
The answer to growthUsually another wageAgents on the office work, people on customers and the crew
Your softwareAnother subscription or agencyTools you build on your own data, around how you work

Fix the root cause, once

The data names the real problem, so the system you put in fixes it once instead of patching the same symptom every month.

Own your software

Build your own tools on your own data, shaped around how your jobs run and how your customers buy. Cancel the subscriptions and agencies that were never built for your business.

A more human business

Agents do the non-billable work: the quoting, invoicing, chasing and reporting. Your people spend the day on customers and the crew, so relationships get better and the team performs.

Coaching

Here Is What We Do About It.

You work with Greg Allan, directly. He built his own trade business and loves getting under the hood of yours: the numbers, the crew, the pipeline, the decisions you are making alone. The Academy is at full capacity, and he only takes on owners who are committed and willing to learn something new. It starts on the waitlist.

How it works

Three Steps, Starting Tonight.

Step 1

Join the waitlist

The Academy is at full capacity. Tell Greg about your trade business and when a place opens, he interviews the owners who look like the right fit.

Step 2

Interview with Greg

Greg only takes on owners who are committed, building for the right reasons and willing to give back to the group.

Step 3

Work the plan on a cadence

Not a pep talk. A plan with numbers against it, worked with Greg on a fixed rhythm, and he notices when you quietly stop doing it.

Greg Allan mid-explanation with his hands open, talking to a trade business owner across a desk

Why Greg

You speak to the owner who has already done it.

Greg built Response Electricians in Perth into a 30+ staff business with 1,950+ five-star reviews. A general manager runs it.

He has trained 9,000+ trade business owners across Australia and New Zealand.

He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.

Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.

Read how Greg built a trade business that runs without him

What changes for you

The old way. The new way.

Illustration: a trade business owner standing over three office staff buried in paperwork at night.
The old way

More customers meant more people doing the computer work, and more wages nobody invoices.

Illustration: a tradesman shaking hands with a homeowner in her driveway, his phone showing jobs quoted and invoiced.
The new way

You stay with your customers and your team. The office stops landing on you.

The old way

More jobs. More paperwork. Less of the owner left.

Most trade businesses grow the same way.

More jobs means more quoting, invoicing, chasing and scheduling.

None of it gets paid for.

So the owner does it at night, after a full day on site.

Or hires an office person to do it.

The office grows. The wages grow. The margin does not.

And the owner is still the one everything waits on.

Where we take you

More work. More profit. More of you left.

The phone rings with the jobs you want, at the price you set.

You grow when you're ready, never faster than the business can carry.

Every job is priced to make money, so the busy months show up in the bank.

The best tradies in your area want to work for you, and they stay.

The chasing, the paperwork and the 9pm admin stop landing on you.

The business runs the day. You pick which parts of it you're in.

Bigger, without the headaches. Getting bigger stops meaning getting busier.

What changes

What Painting Business Coaching Actually Changes.

Three things painting business owners walk away able to do.

Take a builder's rate to Greg and know the margin before you answer.

Have the hard conversation with the painter you have been avoiding.

Set a price you can hold when the client says someone else is cheaper.

A trade business owner watching his child play sport on a Saturday morning, coffee in hand and phone face down
Nights and weekends back
A trade business owner and his partner in the kitchen looking at a tablet showing the numbers going up
Work that actually pays
A trade business owner shaking hands with a new apprentice in the work yard
A good hire who stays
A trade business owner standing calmly in the yard while his crew load two utes behind him
Out of the middle of everything
9,000+tradies trained4.9★Google rating4.9★App Store rating

Questions

Painter Business Coaching, Answered.

How do you choose the best painter business coach?
The best painter business coach has run a trade business, starts from your own job and finance data rather than your memory, and fixes root causes with systems instead of handing over worksheets. Ask any coach what they will read before they advise you. With Greg Allan's Data First Coaching, the Trade Business Intelligence Agent reads your numbers first, so the time goes on fixing, not explaining.
What should a painter look for in a business coach?
Someone who knows how painters make and lose money, who works from your data, and who answers growth with systems and AI agents rather than another wage. Watch for a salesperson first, a coach who has never run a trade business, or advice that would be the same for any business.
How much does a Painter business coach cost?
It depends on how much support the business needs. With Greg, the cost is covered openly in the interview, once he has seen where your business is and where you want it to go. Before you compare prices, compare the time: coaching that starts from your own data does not spend the first weeks on you explaining the business.
What is Data First Coaching?
Data First Coaching is the trade business coaching method created by Greg Allan, founder of Tradies Success Academy. Before any advice is given, the Trade Business Intelligence Agent reads the owner's own job management and finance data, so the coaching starts from what the numbers show this week, not from what the owner can remember or explain. It finds the root cause of a problem, then puts in the system that fixes it.
Why is there a waitlist to work with Greg?
Greg coaches every owner himself, so places are limited and the Academy is regularly at capacity. Join the waitlist, and when a place opens he interviews the owners who look like the right fit. Joining costs nothing and there is no obligation.
How is this different from a general business coach?
Most business coaches have never run a trade business. Greg has. When you say the prep blew out on a Queenslander repaint, or that the builder is holding your progress claim, nobody needs it explained.
I am a one man band. Is this only for bigger painting businesses?
No. Solo owners get the most out of it, because you have nobody else to think with. The first work is usually pricing and capacity: what to charge, what to say no to, and how to get off the brush for a day a week. Start there, then grow into a crew when the numbers support it.
How do I start working with Greg?
The Academy is at full capacity, so you join the waitlist. When a place opens, Greg interviews the owners who look like the right fit: he goes through your business as it stands and talks openly about how the Academy's training, programmes and tools would help and what it costs to join. Joining the waitlist costs nothing and there is no obligation.

Wherever you work

Painter Business Coach, Wherever the Van Is Parked.

Greg coaches painters online across Australia (Sydney, Melbourne, Brisbane, Perth, Adelaide, Gold Coast, Canberra), New Zealand (Auckland, Wellington, Christchurch), the United States (New York, Los Angeles, Chicago, Houston, Dallas, Phoenix, Atlanta, Denver), Canada (Toronto, Vancouver, Calgary, Edmonton, Ottawa), the United Kingdom (London, Manchester, Birmingham, Leeds, Bristol, Glasgow, Edinburgh, Aberdeen) and Ireland (Dublin, Cork, Galway). The coaching starts from your own job and finance data, so it works the same wherever the van is parked, and the time goes on your business rather than on getting to a meeting.

Straight answers

Answers for Painters.

A new question from painting business owners, answered every day.

Every answer for painters

A painted scene of a trade business owner home before dark, sitting on the tray of his ute while his son runs to meet him

Join the Waitlist to Work With Greg.

The Crew, daily Q&A and starter courses. Free for trade business owners. No card, no trial clock.

The Academy is at full capacity. Join the waitlist and when a place opens, Greg interviews the owners who look like the right fit.