For trade business owners chasing their own money
The job is finished.
The money never came.Learn how to get paid on time.
Getting paid late is not bad luck and it is not the economy. It is what a business collects when nothing in it makes paying you the easy option.
9,000+ trade business owners trained
You are not the only one
1 in 7
of the coaching calls we can read from the last five months has money owed in it: an invoice unpaid, a customer refusing, or an owner chasing what he has already earned.
“I've got almost 30 grand in invoices that I'm chasing.”
“They're just not paying.”
67 of 495 coaching calls with readable transcripts, 26 March to 26 August 2026. Quoted with every identifying detail removed.
The thing nobody tells you
You are not being difficult
First you wait, because you do not want to be that bloke.
Then you ring, and get accounts, and a date that comes and goes.
Then you are funding their business out of yours. And now it feels like you.
It was never you.
A trade business gets paid the way its quoting, its terms and its invoicing let it get paid. No deposit, nothing signed, and an invoice sent whenever there is time, and you have built a business that funds everybody else first.
“We want to get paid for that before you do it.”
The Academy is at full capacity. Joining the waitlist costs nothing.
What it is actually costing
The wait is the smallest part
The sixty day wait
Your invoice sits out at sixty days. Your suppliers want thirty. You fund the gap.
The wages you cover
The money has not landed and Thursday comes anyway. So the crew gets paid and you do not.
The hours chasing
Ringing, emailing, ringing again. Unpaid admin at nine at night, on money you already earned.
What it costs at home
It follows you in the door. A card declined in front of your kids is not a cash flow event.
What changes
A business that gets paid without a fight
Money before you start
A deposit that covers materials and time, taken at the quote. A step in the job, not a favour to ask for.
Terms that get you paid
Progress claims, a signed scope, a due date that means something. Used every time, so it is a system and not a confrontation.
An invoice out the same day
Sent the day the work is done, not the weekend you catch up on paperwork. Most late payment starts as late invoicing.
A business that runs without you
Work comes in without you chasing it, and the money comes in without you chasing that either.
“I'm not going backwards, but I wasn't getting anywhere.”
He said that about years of work that covered its costs and moved nothing. What changed was not how hard he chased. It was that the money stopped needing chasing.
Proof it changes
Owners who used to be where you are. Not any more.
Real members, real names, on the record.
“I've never been busier, and I'm charging almost double what we were before. I used to be scared of raising prices, but now I see the value we bring.”
4.9 from 123 Google reviews, and 9,000+ trade business owners trained across Australia and New Zealand.
Individual results. Where a member is quoted, it is in their own words. What any owner gets out of this depends on their business and the work they put in, and any cost or saving named here is an example rather than a quote for your business. Results vary.
Greg interviews the owners who fit when a place opens.
The interview
When a place opens, you talk to Greg
Greg Allan built his own trade business, and he interviews every owner himself. It's about you: where you want the business to go, and what's in the way.
Where the business is now, where you want it to be, and the life you want it to give you.
What is actually in the way, and what is capping it.
Where your money is stuck, and what let it get stuck there.
The first thing to change, and the order to change it in.
How the Academy's training, programmes and tools would help you do it, and what it costs to join.
Why Greg
You speak to the owner who has already done it.
Greg built Response Electricians in Perth into a 30+ staff business with 1,950+ five-star reviews. A general manager runs it.
He has trained 9,000+ trade business owners across Australia and New Zealand.
He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.
Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.
The Academy is full because it works, and Greg keeps it small on purpose so every business gets looked at properly, by him. He reads every application himself, interviews the owners who fit and only takes on owners who are building for the right reasons and give back to the group. Join the waitlist and he'll be in touch when a place opens.
Greg Allan
Founder
Built Response Electricians in Perth to 30+ staff and 1,950+ five-star reviews.
A general manager runs it day to day.
9,000+ trade business owners trained across Australia and New Zealand.
What changes for you
The old way. The new way.
More customers meant more people doing the computer work, and more wages nobody invoices.
You stay with your customers and your team. The office stops landing on you.
The old way
More jobs. More paperwork. Less of the owner left.
Most trade businesses grow the same way.
More jobs means more quoting, invoicing, chasing and scheduling.
None of it gets paid for.
So the owner does it at night, after a full day on site.
Or hires an office person to do it.
The office grows. The wages grow. The margin does not.
And the owner is still the one everything waits on.
Where we take you
More work. More profit. More of you left.
The phone rings with the jobs you want, at the price you set.
You grow when you're ready, never faster than the business can carry.
Every job is priced to make money, so the busy months show up in the bank.
The best tradies in your area want to work for you, and they stay.
The chasing, the paperwork and the 9pm admin stop landing on you.
The business runs the day. You pick which parts of it you're in.
Bigger, without the headaches. Getting bigger stops meaning getting busier.
Where you end up
Where we take your business
Not a pep talk. The money lands without the chasing, and the busy months finally show up in the bank.
You already know how the money should work. Who pays a deposit, what a progress claim looks like, when an invoice should go out. You've known it for years. What's been missing is a business that does it every time, so getting paid stops depending on you having the energy to ring.
Busy months that show up in the bank
Deposits in before the materials go out and invoices out the day the job's done, so the money from the work you did actually lands.
No more chasing at 9pm
The reminders and follow ups go out on time without you, so your evenings stop going on ringing people for money you've already earned.
Wages that don't come out of your pocket
The money's in before Thursday comes round, so paying the crew stops meaning not paying yourself.
The charge out rate calculator
Work out the rate that actually holds your margin, free, on this site, in about five minutes. Most owners find the number they have been quoting on is not the one that pays them.
Take a lookBefore you apply
Who the Academy is for
Apply if
- You are turning over $10k a month or more and the money is still slow
- You have invoices out past their terms right now
- You are funding wages and materials out of your own pocket while you wait
- You have never taken a deposit and are not sure how to start asking
- You want a business that gets paid without a fight, not just a better chasing script
Give it a miss if
- You are under $10k a month, in which case the free app is the better start
- You want a debt collector rather than a change to how the business runs
- You are not willing to change your quoting or your terms
- You think one more polite email will fix it
Straight answers
What owners ask before they apply
Will Greg talk about joining the Academy?
Yes. When a place opens, Greg interviews the owners who look like the right fit, and he talks openly about how the Academy's training, programmes and tools would help and what it costs to join, because that is the point of it. Joining the waitlist costs nothing and there is no obligation.
What actually happens when I put my email in?
The waitlist form opens with your email already in it. A few quick questions about the business and you are on the list. No card.
Who will I be talking to?
Greg Allan, himself. He built his own trade business and has trained 9,000+ tradies. Most coaching companies put you through a salesperson first. Here you talk to Greg, and if you are accepted you work with Greg, live every week, alongside other owners. The Academy is at full capacity, so every new owner starts on the waitlist.
I have tried a business coach before and it went nowhere.
Most owners Greg speaks to have. The difference here is that you work with Greg directly, not a coach who has never run a trade business, and 9,000+ owners have been through the training.
I am flat out. Is this really going to be worth it?
Inside the Academy you work out where your money is stuck, what let it get stuck there, and the first thing to change. The application takes about ten minutes.
Learn how to get paid on time.
The Academy is at full capacity. Join the waitlist and when a place opens, Greg interviews the owners who look like the right fit. It costs nothing to join.
Turning over under $10k a month? Start with the free app instead. It costs nothing.
P.S.
You did the work. The money is yours. A business that has to chase it is not a business with a difficult customer problem, it is a business whose quoting, terms and invoicing were never set up to get paid, and every one of those is a decision you can change. Join the waitlist, and when a place opens Greg will show you which one to change first.