Freedom Fighter 1:1 · By application
You started this business for freedom.
Where did it go?Fortnightly, one on one, with me.
Great at the work, drowning in the business. Every owner hits it. You work directly with me, fortnightly, putting in the pricing, hiring and job systems that make it yours to own.
By application. Places are limited.
Why Greg
You speak to the owner who has already done it.
Greg built Response Electricians in Perth into a 30+ staff business with 1,950+ five-star reviews. A general manager runs it.
He has trained 9,000+ trade business owners across Australia and New Zealand.
He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.
Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.
Places are limited. Greg is the only coach, so he only takes owners who are ready to do the work. If his diary is full, you go on his waitlist.
More customers meant more people doing the computer work, and more wages nobody invoices.
You stay with your customers and your team. Agents run the office your way.
The old way
More jobs. More paperwork. Less of the owner left.
Most trade businesses grow the same way.
More jobs means more quoting, invoicing, chasing and scheduling.
None of it gets paid for.
So the owner does it at night, after a full day on site.
Or hires an office person to do it.
The office grows. The wages grow. The margin does not.
And the owner is still the one everything waits on.
The new way
Meet the Agent Office.
An agent is software that does a job the way you would do it.
Your prices. Your wording. Your rules.
It writes the quote while you are still on site.
It sends the invoice the moment the job is done, and chases it until it is paid.
No sick days. No capacity limit. No extra wage.
Your people stay on what people do best: your customers and your crew.
You only add people who face customers and lead the crew. Everything else, the Agent Office handles.
Why generic does not work
You have outgrown one-size-fits-all.
Your problems are specific to your trade, your team and your stage. You need someone who has built a trade business, not a coach who has never held a tool.
Coaches who do not get trades
You have tried business coaches before. They talked about funnels and mindset but did not understand quoting, margins, field staff, or how a trade business actually operates day to day.
Group programs miss your specifics
Groups are great for general frameworks. But your challenges are not general. You need someone who can go deep into your numbers, your team structure and your specific operational bottlenecks.
Complexity that keeps growing
Multiple revenue streams, HR issues, cash flow timing, pricing strategy, leadership gaps. Your problems are layered and interconnected. You need a structured plan, not scattered advice.
Too busy for the wrong things
You are working hard but not on the right things. The business has grown past what one person can manage, but you have not built the systems or leadership layer to let go.
Revenue without certainty
The money comes in but there is no predictability. No financial model, no clear margins by service type, no confidence that the next quarter will be better than the last.
No one in your corner
At your level, the decisions are bigger and the stakes are higher. You do not need a motivational speaker. You need an operator who has navigated exactly what you are facing.
The 4 phases
A structured path from where you are to where you want to be.
Not a course. I meet you where the business actually is and we build what you need, in the right order, to get to the next stage.
Phase 1
Foundation
You are the business. Subbie or sole trader, maybe one or two staff. The focus here is financial visibility, basic job management and the commercial foundation everything else sits on. Most owners skip this and wonder why nothing works later.
Phase 2
Growth
You have tradies on the tools but no admin support. Revenue is growing but so is the chaos. This phase is about hiring your first office person, building standard operating procedures and creating the structure that lets you step back from every job.
Phase 3
Expansion
You have tradies and admin but no operations manager. The business runs but still needs you for every major decision. This phase builds the leadership layer, delegation frameworks and operational systems that let you start stepping away from the day to day.
Phase 4
Scale
Full team in place. GM or operations manager running the business. This phase is custom: refining what you have built, protecting your margins, planning your next move and making sure the business performs without you in it.
How it works
Me. Your business. Your agenda.
Private, one on one. Same time, same day, every fortnight. Entirely your business and your next move.
01
Phase assessment
I work out where you are and what needs to happen next. No guessing.
02
System build
Each session delivers a specific system, framework or decision that moves your business forward.
03
Implementation
You apply it between sessions. I hold you to it at the next one.
04
Review and adjust
What worked, what did not, what changes. Your plan evolves as your business does.
Typical session structure
Fortnightly. Zoom. Accountability.
- Review progress since last session
- Address your current blockers and challenges
- Deliver the next system or framework for your phase
- Set specific actions for the next fortnight
- Same time, with me, every fortnight. Consistency drives results.
Member results
What happens when the right person is in your corner.
“My coach saw things I could not see. Within three months we restructured our pricing, hired an office manager, and I stopped quoting every single job myself. Revenue went up and my hours went down.”
Reduced owner hours by 25+ per week
“I had the team but no systems. Every day was chaos. My coach helped me build SOPs, implement proper job tracking, and hire an operations manager. Now I spend two days a week in the business, not seven.”
From 7 days to 2 days on site
“As a female sparky running my own business, I needed someone who understood the trade side and the business side. My coach gave me both. I went from surviving to actually building something I am proud of.”
Profitable within 6 months
You started this for the freedom. Have a chat with me about getting it back.
The shift
Before and after Freedom Fighter.
Before
- Making every decision alone with no one to check your thinking
- Working 60+ hours and still not seeing profit
- Hiring and hoping, with no process, no structure, no certainty
- Cannot take time off without the business falling apart
- Reacting to problems instead of preventing them
After
- Me in your corner every fortnight
- Financial visibility, so you know exactly where every dollar goes
- Hiring frameworks that attract the right people and keep them
- Systems that run without you, so you can step away with confidence
- A business built for freedom, not just growth
Is this you?
By application, for complex businesses.
This is not an entry-level engagement. Places are limited, and I only take on owners who are committed, disciplined and willing to learn something new.
This is for you if
- Your business has grown past what one person can manage alone
- You have tried group programs or other advisers and they did not get your trade
- Your problems are layered: HR, finance, operations and leadership all at once
- You want to work with someone who built a trade business that runs without him, not someone who studied it
- You are committed, disciplined and willing to learn something new
- You are building for owner freedom, not just more revenue
This is not for you if
- You want a magic bullet. This is structured, long-term work
- You are not willing to change how your business operates
- You think competing on price is a strategy
- You want someone to do the work for you instead of with you
- You are happy with how things are and not ready to commit to change
The proof point
Every system was built inside a real trade business.
“Every system we teach was built and tested inside Response Electricians first. I built it to 30+ staff, premium pricing and 1,950 five-star reviews, and now it runs without me. My GM runs the business. That is what we are teaching you to build.”
Greg Allan · Founder, Tradies Success Academy. Owner, Response Electricians.
1,950+
five-star reviews
30+
staff, fully systemised
GM-led
owner not required
Premium
never on price
Also included
Your full training ecosystem.
The 1:1 sessions with me are the anchor. Everything else comes with them.
AI Club
Weekly live sessions run by Greg Allan. Practical AI tools and workflows built specifically for trade business owners. No theory, real applications you use the same week.
Business Foundations
Weekly live training run by Greg Allan. Core systems every trade business needs: financial visibility, job management, hiring frameworks and operational structure.
Full Learning Hub access
59 courses. 567 lessons. Covering financial management, marketing, hiring, operations, leadership and every system inside a scaled trade business. At your pace.
The Tradies App community
Private community of trade business owners across Australia and New Zealand. Share wins, ask questions and get peer support from people who understand your world.
Common questions
Before we chat.
Who will I actually work with?
How do I get in?
How is Freedom Fighter 1:1 different from Tradie Teams?
What is the time commitment?
What if I am just starting out?
What else do I get access to?
The room
One on one, with me
No roster. No handover. When you are accepted, it is you and me.
By application
Stop running your business.
Start owning it.
Every system was built in a real trade business. Response Electricians is the proof. Your business is next.
Got a question? Call or text 0489 270 215.