THE UNDISCLOSED POWER OF HIRING

Want to learn how the Tradies Success Academy can help you optimise your trade or construction business for profit, growth, and time freedom?

Are you a trade business owner torn between working on the tools and managing your growing workload? Join us for a conversation that will change your perspective on hiring forever. Explore the critical difference between being a skilled tradesperson and a business owner, and find out why hiring is the catalyst for scaling your trade business effectively. Don't miss this episode packed with actionable insights for trade professionals seeking to elevate their businesses.

Transcript

I don't think trade business owners understand the power of hiring. I know I certainly didn't and I was so confused about when I hired someone, the impact that would have on my business when I was growing response, electricians.

I also remember the fear that I had around hiring. I was so nervous about putting someone on because -

• What if I didn't have the work?

• What if I didn't have enough money?

• What if I couldn't get the work?

• What if I ran out of money?

• You know what if a tax bill hit me when I wasn't expecting it?

• What if the wholesaler bill was bigger?

And I thought all of these things created a lot of fear around hiring for me and I work with thousands of trade business owners now and the same fear goes through them. And I know you guys watching this video and listening to this podcast, you guys are feeling that too sometimes.

And so what I'm gonna teach you today by the end of this video, I want you to understand from a high level the reason why when you hire it's better for you as a business owner now.

We've got to separate -First, you being a trade person and you being a business owner, we are so comfortable being a tradesperson because we did an apprenticeship. We did our trade. We're out there being excellent at our trade and then we decided we're gonna go start a business.

But I don't think many people realise that when you start a business, you are now director, General manager, sales and marketing manager, the BDM, the OPS manager, the admin as a sole trader, you're all of these and eventually you're gonna hire people for these roles and you have to appreciate, you know, when you do grow your workload, how much you get thrown out into the tools.

Now, this is one of the biggest things that I realised retrospectively after I'd already grown ‘Response’, I looked back and I was starting to train other people and trying to understand the model of why when you hire someone, it's so much better to have you off the tools, hiring people and the, the balance of that.

Now you are spread so thin as a business owner.

And if you think I want you to now reflect on when you're out there on the tools yourself and you've got heaps of workload coming in.

You might have done a, a period of outreach. You've gone out and generated some more work cos you're a choir, you've followed up a bunch of quotes and you've been doing heaps of quotes and all of that work comes in all at once.

So look at this, the red is on site very delivery.

So you're out there doing the work, the cash generator activities and blue is work generation.

So it's following up quotes.

It's, you know, getting out and getting more business.

This is genuinely as a sole trader, what you're gonna be going through.

So you get quiet and you're like, “oh my God, where's all the work? I don't have any work next week.” And so you, you naturally because you've got time, we'll go and get work, you'll follow up quotes, you'll follow up clients. And if you need to, you go and get new clients and that will generate workflow.

And so it results in this really fast turnaround. It might be a week or two weeks and it might feel like a long time, but it's actually really fast.And so you generate all this extra work and all of a sudden you are so flat out again.

You are on the tools and you're like, “oh my God, I need a hire.I'm so busy."

I'm being a terrible partner to my, I'm getting, I'm not a best you know, dad or husband or wife or whatever it is.”

And I know that I, I'm struggling at the moment cos there's so much work I'm being crushed by the workload and when that happens, you're like, “I need to hire someone.”

And then what happens is Oh, next week got no work. And what do you say to yourself? “Thank God, I didn't hire. Thank God I didn't hire because if I did hire, when I was busy I would, you know, I wouldn't have the work for them.”

And so we start to train ourselves that, even though I'm busy now I'm gonna be quiet soon. And because of that we have this fear and I know this is the fear I felt and I know it's the fear that you might be feeling too. And so we don't hire and the more cycles you go through of this, the stronger it instills this feeling in you that if I do hire, I might not have work next week for that person.

And the thing about this is the reason that you don't have work all of a sudden, like next week I've got no work is because you were so busy on the tools that you stopped answering phone calls, you stopped getting back to people, you stopped quoting and if you, you know, you'd stopped following up quotes and you stopped talking to clients and generating new work.

And if that's the case, it's going to affect the workflow.

And that is the reason why.

So let's look at the difference.

If you're a business owner versus being a tradie, a sole trader, the difference between a scaling business and a small business that doesn't scale is it's the simple thing is they hire and create capacity to grow into.

I wanna repeat that it's so important they hire first, create the capacity to grow into.

So what they're effectively doing is they are creating the capacity similar to when all of a sudden, you've got no work and that proactively forces you to go and get the work.

And this is really important for you because now your energy is getting put towards going and generating workflow.

So it's following up quotes, doing quotes, getting out and building new business to fill the schedule of the team.

And that results in growth more than you could achieve if it was just you or you as a one or two or three tradie business.

The thing is whether you get stuck as a sole trader or you get stuck with two tradies, the reason you get stuck is you're in this ebb and flow, sort of busy, quiet, busy, quiet, purely because you stop doing your work, generating work.

And you start going and doing the, the tools and that's the single reason why you stop growing doesn't matter what size business you are.

So what we wanna do is hire, create the capacity which then allows you to go to another level that you couldn't achieve before.

Cos remembering you as a business owner wearing all the hats, you're really inefficient out in the tools, answering phone calls, booking jobs, doing everything.

When you hire a tradesperson, their sole job is to do the cash generating activities being on site, charging for labor, charging for materials.

So those things are the reason why they can achieve a higher efficiency.

Even if you're a weapon on the tools, a weapon business owner on the tools isn't as efficient as a 80% good tradesperson on the tools because because of all the other things you've got to do as a business owner.

So here we go.

When you hire a tradesperson, you create capacity, allowing you to go to a new level.

And even though you've hired here, it creates this proactive dip and it forces you to be able to go to this next level.

So you're able to hire right before you and create this work generation, focus to go and get the work.

And when you do that, that allows for growth to fill the capacity.

So returning back to the reason now the power of hiring is that it frees you up as a business owner to focus on higher level tasks.

So for you as a business owner, you've only got a certain amount of hours in your day.

So it's really important that you appreciate where your time is going and what's not being done when it's packed.

So if you're going, just between going on the tools, when you're busy and generating work, when you're quiet, this will result in stagnation when you're creating capacity by hiring first, you allow for the capacity to grow into.

And just like when you're quiet, when you're by yourself or with your team, you always seem to generate, the work might be a couple of weeks, but you do always generate it.

So this is no different, except this is the proactive way to scaling your business and being able to create enough profit to hire the non billable roles that will allow you to get to operational time freedom.

If you want this step by step formula, to how to do this and to be guided all the way through, sign up to our freedom Fighters program, go over the website, have a chat to one of our coaches and you'll see that we can walk you through this process and achieve operational time freedom in a matter of one or two years from sole trader versus what took me seven years or what takes many people, you know, to 20-30 years to achieve, looking forward to seeing you soon, all the best until then.